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Although the company later clarified that nicknames or initials would be acceptable, and it has been noted that unlike other dating sites that encourage the use of first names, Ok Cupid "encourages long profiles full of intimate details, including candid answers to questions about sex and politics", making connecting that information with a real name more problematic to users.In 2017 Ok Cupid reported on twitter that they had removed Christopher Cantwell's user profile for being a white supremacist after a woman reported receiving a message from him.Users were asked instead to consider other browsers.The website added a bevy of nontraditional profile options for users to express their gender identity and sexuality in late 2014.Rudder attempted to defend the company, in part by suggesting that it would be unethical not to experiment on users: I think part of what's confusing people about this experiment is the result ...this is the only way to find this stuff out [what actually works for a dating site], if you guys have an alternative to the scientific method I'm all ears.Any adult may join the site and all users may communicate with others via private messages or an instant messaging "chat" function.
When the photos were restored, users who had started "blind" conversations gradually began tapering off their conversations, leading Ok Cupid's CEO Christian Rudder to remark "it was like we'd turned on the bright lights at the bar at midnight".
In a separate A/B test, Ok Cupid used a placebo number instead of users' true match percentage.
The results suggested that doing this actually caused people, who were "bad matches" under the original algorithm, to actually like each other: "When we tell people they are a good match, they act as if they are." The revelation that Ok Cupid conducted these experiments on users led to much criticism.
That's how websites work." According to University of Texas at Austin psychologist David Buss, "Apps like Tinder and Ok Cupid give people the impression that there are thousands or millions of potential mates out there.
One dimension of this is the impact it has on men's psychology. a perceived surplus of women, the whole mating system tends to shift towards short-term dating," In addition, the cognitive process identified by psychologist Barry Schwartz as the "paradox of choice" (also referred to as "choice overload" or "fear of a better option") was cited in an article published in The Atlantic that suggested that the appearance of an abundance of potential partners causes online daters to be less likely to choose a partner and be less satisfied with their choices of partners.